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Amazon Posts Were Discontinued: What Brand Owners Should Do Instead

Amazon Posts were discontinued in 2025. Learn what the feature did, what changed, and which Amazon brand-building tools sellers should use instead in 2026.

Amazon Posts Discontinued: What Brand Owners Should Do Instead

Amazon Posts no longer exist. Amazon shut down the feature in 2025 and now points sellers toward Brand Stores and Amazon Live instead.

If you searched for this topic because you found an old guide or wanted to verify whether Posts are still available, the answer is no. The product is gone. This article will explain what Amazon Posts used to do, why the program ended, and which tools you should use now if you still want to tell your brand story and drive discovery on Amazon.


Are Amazon Posts Still Available?

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About the author
SupplyKick
SupplyKick is an Amazon agency built by sellers. Since 2012, our team has launched and scaled its own brands, generated more than $100M in lifetime sales from internal products, and managed over $100M in annual Amazon revenue for partner brands. We write from real marketplace experience, with hands-on work across listings, advertising, logistics, and brand protection.
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