SupplyKick saw a Cyber Monday sales increase of 64% over 2016.
Holiday shopping season provides major opportunities for companies with a trusted Amazon partner.
With record level sales numbers, Cyber Monday proved to be a big day for both Amazon and third-party sellers on the marketplace. Indeed, SupplyKick saw a Cyber Monday sales increase of 64 percent over last year and a 70 percent increase over the full holiday weekend as compared to 2016.
SupplyKick helps brands manage and maximize their Amazon sales, and yesterday’s results proved to be the biggest in the company’s history. SupplyKick’s previous best day happened earlier this year on Prime Day.
“As holiday consumers continue to look for new ways to simplify their shopping experience, Amazon offers the best opportunity for brands to make a big splash,” said SupplyKick CEO Josh Owens. “Brands that partner with a reputable seller that understands the intricacies of Amazon’s marketplace stand to take full advantage of online retail in 2018 and beyond.”
For over a decade, Cyber Monday spending has continually increased, making it one of the biggest shopping days of the year. Early estimates showed Amazon accounting for an increased percentage of Cyber Monday sales by volume over 2016, helping solidify its presence as an online retail giant.
“Even with Black Friday and Cyber Monday behind us, SupplyKick is anticipating big results during the remainder of the holiday season,” said Owens. “As holiday spending increases, brands with a comprehensive Amazon sales strategy are sitting on a gold mine.”